Over Redemption Insurance

Over Redemption Insurance removes the financial uncertainty of high-volume campaigns. If your coupons, vouchers, or points-based offers become more popular than expected, we cover the costs once your budget cap is reached, allowing you to run successful programs with total budget certainty.

Fixed Promotional Costs, Unlimited Potential.

Consumer brand redemption programs have long been used to drive sales and loyalty. The challenge is you never really know how many people will take advantage of your offer. Over redemption insurance ensures you don’t exceed the budget for the promotion, letting you sleep easy.

Why You Need It

Increase consumer activation, retention and loyalty.
Eliminate Budget Reserves.
Scale with Peace of Mind.
Fixed Financial Exposure.

Scope of Coverage

Coupons, rebates, and incentives are all great tools for increasing new and repeat purchases, but redemption rates can be unpredictable. Should redemption run higher than expected, the financial impact can be significant. Over-redemption insurance gives you the leeway to run bolder promotions while keeping your bottom line protected.

Use Cases

Rebates & Coupons

Distribute high-value offers across multiple channels without the risk of an unbudgeted redemption surge.

Instant, Collect & Win

Execute “scratch and win” or collection programs with total certainty that over redemption insurance handles any redemption overflow.

Gift with Purchase

Offer premium incentives to every customer knowing inventory costs are covered if the promotion exceeds expectations.

BOGO Offers

Scale your most aggressive “buy one get one” deals while keeping your margins protected against high volume.

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Protect Your Moments

Specialist contingency insurance underwriters protecting moments in sports, entertainment, and promotions.